Yeni Cho is a Los Angeles–based creative working across luxury beauty and fashion. She shapes visual identities and directs campaigns through concept, image-making, and design, creating distinctive worlds rooted in a thoughtful point of view.
She is currently Art Director at Patrick Ta Beauty, leading visual direction across campaigns, content, and brand expression. See below for more ⤵
PATRICK TA BEAUTY
•
HOURGLASS COSMETICS
•
WWD
•
PEACH & LILY
•
ALLY CAPELLINO
•
BEAUTYINC
•
PATRICK TA BEAUTY • HOURGLASS COSMETICS • WWD • PEACH & LILY • ALLY CAPELLINO • BEAUTYINC •
-
S.I. Newhouse School of Public Communications at Syracuse University
B.S. Graphic Design | Art History Minor
SU Abroad London Program Fall'18
Fashion and Beauty Communications Milestone Distinction
Spring in New York Program | Concentration in Modern Art History
-
Patrick Ta Beauty — Associate Art Director, Brand
Hourglass Cosmetics — Associate Art Director
WWD — Senior Designer
Ally Capellino — Designer
Peach & Lily — Designer -
Made in San Francisco
Rooted in Seoul
Blossomed in New York
Longing for London
Currently based in Los Angeles